Developed within a compressed timeline, the identity for Restaurant of MSA was built around the most fundamental element of the dining experience: the plate.The visual system focused on the relationship between the plate and everything that gathers around it—ingredients, utensils, gestures and the shared rituals of a table. These elements were reduced into a direct and adaptable graphic language that could move across the restaurant’s different touchpoints.Created for MSA’s restaurant at the Sakıp Sabancı Museum, the project approached identity through the act of dining itself: what is served, what surrounds it and what remains after the plate arrives. The project was originally presented as a brand identity study in 2018.

Restaurant of MSA

Created for Brothers1801’s placement in Some Men, the advertisement translates the platform’s cultural codes into a graphic composition.Objects associated with its world were reduced to bold, recognisable forms and arranged as a visual inventory. The result is an image built through repetition, contrast and collected references—less a conventional advertisement than a graphic portrait of the culture surrounding Brothers1801.

Brothers1801's advertisement in Some Men magazine

Designed for the back cover of XOXO The Mag, this advertisement marked Nights By You’s transition into the summer season.Built around the idea of “Goodbye Winter, Hello Summer” the composition combined direct typography, seasonal symbols and bold colour contrast. Repeated graphic elements turned the arrival of summer into a rhythmic and memorable visual language. The result was conceived less as a conventional seasonal announcement and more as a graphic welcome to summer.

Journal

Restaurant of MSA

Brothers1801's advertisement in Some Men magazine

Nights By You — XOXO The Mag Back Cover Advertisement